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Best/Worst Movie Promos of the Week: All Hail Miles Fisher

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Brace yourself because it’s one of those weeks. We’ve gotten a slew of brand new marketing material and, I’m proud to report, most of the competition revolved around the promotion department – well, for trailers at least. The past seven days have been rough ones for poster designers.

Apparently the team that put together the first image for Famke Janssen’s directorial debut, Bringing Up Bobby, have Lifetime on the brain, because this design would go perfectly with one of their schmaltzy productions. Taking a step up the ladder, Contagion spreads via a series of character posters. They’re not bad designs by any means, but they do primarily rely on star power and, while the film’s cast is stellar, it’s the story the promotions team should be pushing as the concept offer endless creative potential. Just about cracking promotional territory are two designs that popped up for Rise of the Planet of the Apes that many are calling “Banksy-esque.” No word on the designer responsible, but whoever he, she or they are, they deserve some credit as these images are wall-worthy.

In the land of trailers Beware the Gonzo, a film finally off the festival circuit and hitting theaters, certainly makes a statement with its brand new trailer. Part typical high school production, part edgy dramedy, this one proves it can appeal to the masses, while still offering up a little something different. In other Ezra Miller news, the trailer for We Need to Talk About Kevin also arrived, putting the young actor in an entirely different light. Watching one right after the other actually makes for a nice tribute to Miller, as this kid has clearly got some range. On the sillier side is the new trailer for A Very Harold & Kumar 3D Christmas. It’s really just a montage of Christmastime calamities as opposed to a trailer that suggests the film will have a beginning, middle and end, but that’s really all that’s necessary to get fans psyched for Harold and Kumar’s big return.

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